Attention on attention, Cheetos makes us laugh and Orlando’s big milestone

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Never Mind The Adverts

Jon Evans, Orlando Wood

13 episodes

8 months ago

The advertising podcast, hosted by Jon Evans (the Uncensored CMO) and Orlando Wood (Author of Lemon and Look Out). Each week we dissect the latest ads, the biggest breaking news and the most controversial opinions on advertising.

All content for Never Mind The Adverts is the property of Jon Evans, Orlando Wood and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Marketing

TV & Film,

Business

Attention on attention, Cheetos makes us laugh and Orlando’s big milestone

Never Mind The Adverts

25 minutes

1 year ago

Attention on attention, Cheetos makes us laugh and Orlando’s big milestone

The reviews are in for the first episode of Never Mind the Adverts, including "two more grizzled old ad men" and "the ClassicFM of podcasts" on the way to knocking Uncensored CMO down the charts. In this episode, we talk about the new Ehrenberg-Bass report on attention in advertising, what a cookie-less world could look like and how Cheetos made such a funny ad. We also celebrate a big milestone as the grand fromage turns 50.

Timestamps

00:00 - Intro
00:46 - Reviews
02:42 - The news
08:32 - Break from the commercials
10:56 - Orlando’s drinks trolley
14:58 - Birthday Segment
16:22 - System1 Ad of the Week
21:30 - Phone a friend