"Build a Business, Not a Job," outlines a three-level framework for building an owner-independent business. The book emphasizes transitioning from an owner-reliant business (Level Two) to an owner-independent business (Level Three), where the company thrives regardless of the owner's daily involvement.

This transition involves developing robust systems, controls, and a strong culture, empowering the team to manage daily operations. The authors detail strategies for achieving this, including time management techniques, identifying and eliminating costly excuses, and utilizing a structured strategic planning process.

Ultimately, the book aims to guide business owners toward achieving total control and total freedom, offering exit strategies such as selling the business for maximum value or transitioning to passive ownership.