Have you ever thought about product innovation and how in the last few years we keep hearing this word over and over and over again ?!! Product Innovation is the air that consumer experience driven organizations will breath in the coming period and once that air stops, this means that the organization is not going to be able to sustain going forward.

Yet, there are so many pitfalls that happen during the product innovation cycle where product managers with their product teams fail to recognize even though it is so simple and obvious as there are certain pressures & conflicts that derail the Innovation cycle at the end of the day.

In Today’s Episode, My Guest Andrea Bergamini will take us through the 6 key pitfalls endangering product innovation starting from the lack of consumer centricity and how that affect how companies build their innovation pipeline. And then the importance of clear product requirement for all stakeholders and how that can cause massive disturbance in a product development. Tune in on the Episode today.

If you want to contact Andrea, you can find him o https://www.linkedin.com/in/andrea-bergamini-40695b6/

if you want to contact Seif, you can find him on https://www.linkedin.com/in/seifabdelghany/

If you are a product manager, product development expert and have an interesting topic and would like to be featured in one of our upcoming episodes you can contact us on newproductinnovationnpi@gmail.com , https://www.linkedin.com/company/new-product-innovation-npi/