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Next Gen Marketing Podcast™
Next Gen Marketing Podcast
12 episodes
2 weeks ago
Join author, professor, and marketing expert Andrei Najjar as he interviews top executives and influencers blazing new trails in consumer connection, content strategy, digital media, and brand design. Exclusively on Spotify. Follow #marketingsnacks on social for our new snackable daily micro-content series.
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Marketing
Business
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All content for Next Gen Marketing Podcast™ is the property of Next Gen Marketing Podcast and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Join author, professor, and marketing expert Andrei Najjar as he interviews top executives and influencers blazing new trails in consumer connection, content strategy, digital media, and brand design. Exclusively on Spotify. Follow #marketingsnacks on social for our new snackable daily micro-content series.
Show more...
Marketing
Business
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3. Digitally-Native Brands and The Power of Influencer Marketing (Kevin Gould)
Next Gen Marketing Podcast™
33 minutes 21 seconds
4 years ago
3. Digitally-Native Brands and The Power of Influencer Marketing (Kevin Gould)

Key Episode Takeaways: 

1.  Learn about the unique differences in creating digitally-native brands...and why larger companies are looking to these brands as innovators as they become more omnichannel. 

2.  Understand the power of influencers in marketing and building top-of-funnel DTC traffic. 

3.  Learn about why modern marketers must be generalists that think cross-channel and throughout the entire supply chain. 

4.  Hear useful tips from a serial entrepreneur disrupting the beauty space. 

*** 

About Kevin Gould: 

Kevin is a superstar serial entrepreneur, talent manager, brand builder, and investor. He is the Founder and CEO of Kombo Ventures and is also a co-founder of three direct to consumer brands; Insert Name Here, a hair extensions and product brand, Wakeheart, a fragrance and scent brand aimed at Gen Z and young millennials and co-founded with the Dolan Twins, two of the largest digital influencers in the world, and Glamnetic, a leading magnetic eyeliner and lash brand. In 2019, Gould was named to Variety magazine's Dealmakers Impact List, honoring top dealmakers in the entertainment industry, and is also an investor in numerous entertainment brands including Beautycon Media. 

You can learn more about Kevin below: 

LinkedIn:  https://www.linkedin.com/in/kevin-gould-b8820234/ 

Instagram:  @keving 

Kombo Ventures brand holdings: 

Wakeheart by the Dolan Twins:  https://wakeheart.com/ 

Glamnetic:  https://glamnetic.com/ 

Insert Name Here:  https://inhhair.com/ 

*** 

Join our Next Gen Community on social media:  https://linktr.ee/nextgenmktgpod

Next Gen Marketing Podcast™
Join author, professor, and marketing expert Andrei Najjar as he interviews top executives and influencers blazing new trails in consumer connection, content strategy, digital media, and brand design. Exclusively on Spotify. Follow #marketingsnacks on social for our new snackable daily micro-content series.