Guido shares from his rich knowledge about history and science of 'the forgotten flavor' bitter, including significance to modern digestive health and eating concerns with a focus on sugar and carbohydrate cravings! We talk here about: -The history of 'Bitter' and historical applications -How an herbalist thinks about the use of bitters in modern times -The concept of Bitter as a 'forgotten flavor' (and why it matters) -How bitters are tasted or sensed (hint: it's not just on the tongue) -Impacts of bitter compounds on digestive physiology -How exposure to bitter compounds can modulate the experience of craving and appetite -Practical ideas for integrating bitter compounds to improve digestive and immune health -Additional resources for reading & learning Additional Links & Resources: Guido's Books: The Wild Medicine Solution: https://www.barnesandnoble.com/w/the-wild-medicine-solution-guido-mase/1114036215 DIY Bitters: https://books.google.com/books/about/DIY_Bitters.html?id=ZgyQDAAAQBAJ Urban Moonshine: https://www.urbanmoonshine.com/ Blessed Bitters: http://www.herbcraft.org/bitters.pdf Bitters: Time for a New Paradigm (J. Whitehouse): https://www.hindawi.com/journals/ecam/2015/670504/ Plants for Human Health Institute: https://plantsforhumanhealth.ncsu.edu/people/slavko-komarnytsky/ Additional Link: https://info.mountainroseherbs.com/free-herbalism-project-fall-2016