Surveys show most business leaders say their companies are not prepared to handle a major crisis when one arises. In this episode of Update-1, NPC member Edward Segal discusses his new book, "The Crisis Casebook: Lessons in Crisis Management from the World’s Leading Brands," which offers a roadmap for organizations, leaders, and public figures who want to be prepared for the inevitable. Segal says many executives prepare for crises by denying them, thinking they will never happen to them until they do. In an interview with Broadcast Podcast team member Gemma Puglisi, Segal talks about how media companies have addressed their own crisis situations. He also offers advice on how managers of all companies should prepare for and handle crises.
Surveys show most business leaders say their companies are not prepared to handle a major crisis when one arises. In this episode of Update-1, NPC member Edward Segal discusses his new book, "The Crisis Casebook: Lessons in Crisis Management from the World’s Leading Brands," which offers a roadmap for organizations, leaders, and public figures who want to be prepared for the inevitable. Segal says many executives prepare for crises by denying them, thinking they will never happen to them until they do. In an interview with Broadcast Podcast team member Gemma Puglisi, Segal talks about how media companies have addressed their own crisis situations. He also offers advice on how managers of all companies should prepare for and handle crises.
National Press Club member Tom Young has made a successful transition from journalism to fiction writing, leveraging his journalistic skills to craft compelling narratives. In the latest Update-1 episode, Young talks with Broadcast Podcast co-chair Adam Konowe about a new book he has coming out, "The Mapmaker," a World War II novel set within the French Resistance. Resistance fighters Charlotte and Phillippe, an American woman and a Frenchman, brave death or worse to evade the Gestapo and get critical information to the Allies. Young also talks about his career, beginning as a journalist and later becoming a pilot and an author. "The Mapmaker" is the eleventh book he has written.