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Covering the world of digital video as it moves from single screen to multiscreen delivery
nScreenNoise – Interview: the opportunity for local advertising in CTV
nScreenMedia
22 minutes 57 seconds
5 months ago
nScreenNoise – Interview: the opportunity for local advertising in CTV
The decline in traditional TV has local advertisers scrambling to reach potential customers. Albert Thompson, of Walton Isaacson, says changes are needed to capitalize on the opportunity.
nScreenMedia
Covering the world of digital video as it moves from single screen to multiscreen delivery