Jess and Jon trace the progress of technology since the 1980’s and how that has gradually reduced barriers to entry for many freelancers and small scale entrepreneurs. It has also disaggregated many media and creative industries. They then talk about the effects of this on the global economy, our individual working lives, and increased the return on personal development and hard skills. This trend is largely driven by the dropping cost and complexity of production and distribution methods. After that they break down how mindsets about lifelong learning, personal development, and physical fitness have changed in recent years. They close with a discussion on the illusion of talent, how we undervalue things we can’t see, how perceived weaknesses and strengths are self reinforcing, and the difference between simple skills and highly composite skills.