This week we sit down with Imi Scott, the designer and founder behind Pimp My Poles — the custom ski-pole wrap brand changing the look, feel, and fun of the snow industry. What started as a spontaneous leopard-print bike wrap has become a global side-hustle-turned-business, now seen on mountains across Australia, New Zealand, Japan, Canada and beyond. Imi joins Austin live from the trade show to talk creativity, building a brand with personality, and why ski poles deserve as much style as jac...
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This week we sit down with Imi Scott, the designer and founder behind Pimp My Poles — the custom ski-pole wrap brand changing the look, feel, and fun of the snow industry. What started as a spontaneous leopard-print bike wrap has become a global side-hustle-turned-business, now seen on mountains across Australia, New Zealand, Japan, Canada and beyond. Imi joins Austin live from the trade show to talk creativity, building a brand with personality, and why ski poles deserve as much style as jac...
Ep 8 – ROJO Legacy & Loud Prints ft. Jassie Salveson | Only Friends on a Pow Day
Only Friends on a Pow Day
44 minutes
5 months ago
Ep 8 – ROJO Legacy & Loud Prints ft. Jassie Salveson | Only Friends on a Pow Day
From hand-painted headbands in the ‘80s to a global snowwear legacy, ROJO has redefined what it means to be bold, female-led and fiercely independent. In this episode, we chat with Jassie Salveson about growing up inside a snow dynasty, her powerhouse mum Jo (yes, that Jo), and the behind-the-scenes hustle it takes to run a family brand with purpose. We cover: Dopamine dressing and the retro snowwear comeback ROJO’s sustainability goals without the greenwashing fluff Supportin...
Only Friends on a Pow Day
This week we sit down with Imi Scott, the designer and founder behind Pimp My Poles — the custom ski-pole wrap brand changing the look, feel, and fun of the snow industry. What started as a spontaneous leopard-print bike wrap has become a global side-hustle-turned-business, now seen on mountains across Australia, New Zealand, Japan, Canada and beyond. Imi joins Austin live from the trade show to talk creativity, building a brand with personality, and why ski poles deserve as much style as jac...