In the Tariff Trenches With Michael Wieder, Co-founder and President of Lalo

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Open Haus

Haus

14 episodes

1 week ago

Hosted by Haus Chief Strategy Officer Olivia Kory, Open Haus highlights how the most recognizable brands in the world are measuring incrementality, thinking about growth, and optimizing paid media. Go behind the scenes with PhD economists, world-class growth leaders, and measurement experts as they dive into everything from Incrementality 101 to advanced tactics and strategies. About Haus: Haus is an incrementality platform that helps brands like AG1, Caraway, Dr. Squatch, Intuit, Sonos, and Jones Road Beauty measure the incremental ROI of online and offline ad spend.

Marketing

Business

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Marketing

Business

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In the Tariff Trenches With Michael Wieder, Co-founder and President of Lalo

Open Haus

23 minutes 9 seconds

7 months ago

In the Tariff Trenches With Michael Wieder, Co-founder and President of Lalo

In an of-the-moment Open Haus, Michael Wieder and Olivia Kory sit down to discuss the realities of tariffs on consumer businesses. They cover:

• Thinking about the right decisions, not fast decisions

• Long-term vs. short-term supply chain considerations

• Price changes and protecting consumers

• Open dialogues across manufacturers, retail partners, and even competitors

• How brands should be thinking about their P&Ls right now

• How marketing teams can be thinking about overall strategy, paid efficiency, and partnering with finance

• Where to stay up-to-date on the latest reliable information

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Connect with Us:

🌐 Website: https://haus.io/

📱 Olivia's LinkedIn: https://www.linkedin.com/in/olivia-kory-50230812/

📱 Michael's LinkedIn: https://www.linkedin.com/in/michael-wieder-1a712515/