If your business hit a plateau in 2025, you’re not failing, your business just outgrew its systems. In this New Year episode, Melissa breaks down why plateaus happen, how to diagnose them, and the exact steps to reset your business for growth in 2026. You’ll learn: • Why businesses plateau It’s not laziness, it’s a system mismatch. Your offers, team structure, or delivery model may have hit their limits. The 4-part diagnostic Melissa walks you through how to evaluate: Revenue tr...
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If your business hit a plateau in 2025, you’re not failing, your business just outgrew its systems. In this New Year episode, Melissa breaks down why plateaus happen, how to diagnose them, and the exact steps to reset your business for growth in 2026. You’ll learn: • Why businesses plateau It’s not laziness, it’s a system mismatch. Your offers, team structure, or delivery model may have hit their limits. The 4-part diagnostic Melissa walks you through how to evaluate: Revenue tr...
Breaking Through the Plateau: 4 Critical Levers to Unlock Business Growth
Opt In
28 minutes
2 months ago
Breaking Through the Plateau: 4 Critical Levers to Unlock Business Growth
Every business owner eventually faces it: the dreaded plateau. Sales stop climbing, growth stalls, and suddenly you’re left wondering what went wrong. In this episode of the Opt-In Podcast, Melissa Franks breaks down the truth about business plateaus and how to navigate them without panic or wasted effort. Melissa dives into the four core areas every entrepreneur should interrogate when growth has flatlined: Your Data – Why understanding metrics like customer acquisition cost, lifetime value,...
Opt In
If your business hit a plateau in 2025, you’re not failing, your business just outgrew its systems. In this New Year episode, Melissa breaks down why plateaus happen, how to diagnose them, and the exact steps to reset your business for growth in 2026. You’ll learn: • Why businesses plateau It’s not laziness, it’s a system mismatch. Your offers, team structure, or delivery model may have hit their limits. The 4-part diagnostic Melissa walks you through how to evaluate: Revenue tr...
