In this episode of The Opt-In Podcast, host Melissa Franks shares her Holiday Season Survival Guide for Business Owners. A practical, heartfelt, and sometimes hilarious look at how to stay sane, strategic, and successful during the busiest time of year. Whether your business is deep in Q4 chaos or wrapping up a slower season, these 10 essentials will help you finish strong and start 2026 ready to thrive. Melissa draws from her early days in retail (and a memorable Black Friday gone wrong!) to...
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In this episode of The Opt-In Podcast, host Melissa Franks shares her Holiday Season Survival Guide for Business Owners. A practical, heartfelt, and sometimes hilarious look at how to stay sane, strategic, and successful during the busiest time of year. Whether your business is deep in Q4 chaos or wrapping up a slower season, these 10 essentials will help you finish strong and start 2026 ready to thrive. Melissa draws from her early days in retail (and a memorable Black Friday gone wrong!) to...
Budget Like a Boss: The Annual Planning Framework Every Business Needs
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34 minutes
3 weeks ago
Budget Like a Boss: The Annual Planning Framework Every Business Needs
In this episode, host Melissa Franks tackles a topic she’s never covered before: how to create an annual budget that actually works for you. Whether you’re a five-figure startup or a nine-figure company, Melissa breaks down why every business needs a budget and why it’s not the restrictive tool you think it is. Drawing from her own experience managing $180 million in annual spend as a COO, Melissa shares the exact framework she uses with clients to build clarity, confidence, and control into ...
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In this episode of The Opt-In Podcast, host Melissa Franks shares her Holiday Season Survival Guide for Business Owners. A practical, heartfelt, and sometimes hilarious look at how to stay sane, strategic, and successful during the busiest time of year. Whether your business is deep in Q4 chaos or wrapping up a slower season, these 10 essentials will help you finish strong and start 2026 ready to thrive. Melissa draws from her early days in retail (and a memorable Black Friday gone wrong!) to...
