If your business hit a plateau in 2025, you’re not failing, your business just outgrew its systems. In this New Year episode, Melissa breaks down why plateaus happen, how to diagnose them, and the exact steps to reset your business for growth in 2026. You’ll learn: • Why businesses plateau It’s not laziness, it’s a system mismatch. Your offers, team structure, or delivery model may have hit their limits. The 4-part diagnostic Melissa walks you through how to evaluate: Revenue tr...
All content for Opt In is the property of Melissa Franks and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
If your business hit a plateau in 2025, you’re not failing, your business just outgrew its systems. In this New Year episode, Melissa breaks down why plateaus happen, how to diagnose them, and the exact steps to reset your business for growth in 2026. You’ll learn: • Why businesses plateau It’s not laziness, it’s a system mismatch. Your offers, team structure, or delivery model may have hit their limits. The 4-part diagnostic Melissa walks you through how to evaluate: Revenue tr...
The Habits That Make or Break CEOs: How to Unlock Sustainable Growth
Opt In
41 minutes
4 months ago
The Habits That Make or Break CEOs: How to Unlock Sustainable Growth
What separates the CEO who scales from the CEO who stalls? Spoiler: it’s not strategy—it’s habits. In this episode of The Opt-In Podcast, Melissa Franks, your on-call COO, pulls back the curtain on the daily practices that either propel businesses forward or keep them stuck. Drawing on insights from working with nearly 50 entrepreneurs across industries, Melissa explains why consistency beats intensity and how three core habits can transform your role as a leader. You’ll hear: The three growt...
Opt In
If your business hit a plateau in 2025, you’re not failing, your business just outgrew its systems. In this New Year episode, Melissa breaks down why plateaus happen, how to diagnose them, and the exact steps to reset your business for growth in 2026. You’ll learn: • Why businesses plateau It’s not laziness, it’s a system mismatch. Your offers, team structure, or delivery model may have hit their limits. The 4-part diagnostic Melissa walks you through how to evaluate: Revenue tr...
