Dr. Abby Jakob is living out her dreams as a successful optometrist and business owner in the heart of her small hometown in Kingsville, Ontario. In this episode, Abby talks about opening her own cold-start practice, leading with courage, letting your personality shine through on social media, and building strong patient relationships. Plus, Abby and Trevor discuss how Neurolens has been a game changer for her patients and strategies to keep up with the pace of a growing business.
Timestamps
[00:02:13] Returning to her hometown
[00:04:42] Influence from playing sports
[00:08:04] Having fun on social media
[00:09:27] The value of authenticity
[00:11:49] Musical passions
[00:15:19] Holding on to your dreams
[00:17:06] Book recommendations for business
[00:20:09] Rising to the challenge and opening a cold start
[00:21:38] Neurolens and new technology for treating patients
[00:25:49] Learning from other independent optometrists
[00:28:24] Intra-office recall for patient acquisition
[00:29:56] Managing business expansion
[00:32:47] Work-life balance
[00:46:43] Partnership with local brewery
[00:52:20] Negotiating and customer service
[00:54:38] Considerations for opening multiple practices
[00:58:20] Business consultations with Abby your patients
[00:37:11] Positive feedback
[00:38:37] Keeping up with a busy practice
[00:42:29] Delegation as a business mindset
[00:44:21] This or That
Mentioned in this episode:
To book a business consultation with Dr. Abby and Dr. Richard Kattouff, contact eyes.abbyjakob@gmail.com
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