This podcast is brought to you by Outcomes Rocket, your exclusive healthcare marketing agency. Learn how to accelerate your growth by going to⁠ outcomesrocket.com In fast-moving markets, too much information can feel reassuring, but it may actually be holding organizations back. In this episode, Sandy Richardson and Zoe Brown, Principals in Lumanity’s Strategy Consulting team, explore how companies can move beyond information overload and build true competitive readiness through focus, collaboration, and action. They emphasize that real insight comes from asking the right questions and filtering out noise, rather than accumulating more data. Sandy and Zoe emphasize the importance of ongoing, structured collaboration between global and local teams to maintain competitive readiness as an active and embedded process, rather than a reactive one. Throughout the conversation, they touch on how scenario planning, simulations, and clear action plans enable organizations to prepare for uncertainty while maintaining focus on their core strategy. Tune in to learn how competitive readiness can become a living capability that helps your organization stay prepared, confident, and ahead of what’s coming next! Resources Connect with and follow Sandy Richardson on LinkedIn. Connect with and follow Zoe Brown on LinkedIn. Follow Lumanity on LinkedIn and explore their website!