In this episode of Own Your Space, I dive into what it truly means to “own your space” in the branding world. I break down the importance of authenticity and uniqueness in how brands present themselves and share real-world examples of companies that have nailed this—like Innocent Drinks, Lush, and Monzo Bank.

I also cover the common pitfalls that can hold brands back, from copycat designs to the misconception that a logo alone defines a brand. Plus, I walk you through practical exercises to help you define your brand’s unique position and what you want to be known for.

If you’re looking for actionable insights to build a strong, strategic brand identity in a competitive market, this episode is for you. Tune in now!