In this uplifting episode of Paradigm Playbook, host Steve Cook sits down with Marcella Miciano, CEO and founder of Vivid Motivation and a certified John Gordon trainer. Marcella shares her journey from running swim schools and youth camps to launching Vivid Motivation — a company dedicated to helping teams thrive through positivity, energy, and purposeful culture-building. Together, Steve and Marcella explore the principles behind John Gordon’s bestselling book “The Energy Bus,” breaking dow...
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In this uplifting episode of Paradigm Playbook, host Steve Cook sits down with Marcella Miciano, CEO and founder of Vivid Motivation and a certified John Gordon trainer. Marcella shares her journey from running swim schools and youth camps to launching Vivid Motivation — a company dedicated to helping teams thrive through positivity, energy, and purposeful culture-building. Together, Steve and Marcella explore the principles behind John Gordon’s bestselling book “The Energy Bus,” breaking dow...
Ep 109: Unlocking the Power of Sponsorships & Partnerships
Paradigm Playbook
33 minutes
1 month ago
Ep 109: Unlocking the Power of Sponsorships & Partnerships
🎙️ Join host Steve Cook alongside Bruce Cook as they dive into the dynamic world of sponsorships and partnerships in business. 🤝 From small entrepreneurial ventures to high-level sponsorships, they share real-world insights and proven strategies to help you elevate your brand and unlock new revenue opportunities. Discover how to: Build meaningful, lasting partnershipsLeverage storytelling to attract and retain sponsorsCommunicate effectively to maximize ROITap into unrecognized revenue stream...
Paradigm Playbook
In this uplifting episode of Paradigm Playbook, host Steve Cook sits down with Marcella Miciano, CEO and founder of Vivid Motivation and a certified John Gordon trainer. Marcella shares her journey from running swim schools and youth camps to launching Vivid Motivation — a company dedicated to helping teams thrive through positivity, energy, and purposeful culture-building. Together, Steve and Marcella explore the principles behind John Gordon’s bestselling book “The Energy Bus,” breaking dow...
