Passionately Curious, presented by UpSwell Marketing, is your go-to podcast for real stories, actionable insights, and expert strategies to help you grow your business.
This podcast dives into the journeys of entrepreneurs, uncovering the challenges, victories, and lessons they’ve gathered along the way. Whether you’re a seasoned business owner, a curious entrepreneur, or just starting out, every episode is designed to deliver value you can apply right away.
Beyond interviews with successful business owners, the podcast taps into the wealth of knowledge from within the UpSwell team, offering unique perspectives on digital marketing, customer service, branding, and more. Get ready for practical advice on how to prepare your business for growth and navigate the complexities of staying ahead in a fast-changing market delivered by the people who do it every day.
Annie Burch – Creative Director at UpSwell Marketing
Matt Courtoy – Associate Director, Performance Media at UpSwell Marketing
Eric Goodstadt – CEO of UpSwell Marketing
We believe that learning from real experiences is the key to success, and we’re here to make that knowledge accessible.
Get inspired, stay ahead of trends, and gain tools to grow your brand and attract more customers.
Welcome to Passionately Curious.
All content for PASSIONATELY CURIOUS with UpSwell Marketing is the property of tentwentytwo / UpSwell Marketing and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Passionately Curious, presented by UpSwell Marketing, is your go-to podcast for real stories, actionable insights, and expert strategies to help you grow your business.
This podcast dives into the journeys of entrepreneurs, uncovering the challenges, victories, and lessons they’ve gathered along the way. Whether you’re a seasoned business owner, a curious entrepreneur, or just starting out, every episode is designed to deliver value you can apply right away.
Beyond interviews with successful business owners, the podcast taps into the wealth of knowledge from within the UpSwell team, offering unique perspectives on digital marketing, customer service, branding, and more. Get ready for practical advice on how to prepare your business for growth and navigate the complexities of staying ahead in a fast-changing market delivered by the people who do it every day.
Annie Burch – Creative Director at UpSwell Marketing
Matt Courtoy – Associate Director, Performance Media at UpSwell Marketing
Eric Goodstadt – CEO of UpSwell Marketing
We believe that learning from real experiences is the key to success, and we’re here to make that knowledge accessible.
Get inspired, stay ahead of trends, and gain tools to grow your brand and attract more customers.
Welcome to Passionately Curious.
Becoming a 'Yes Company': How FormPiper Transforms Customer Financing
PASSIONATELY CURIOUS with UpSwell Marketing
44 minutes
6 months ago
Becoming a 'Yes Company': How FormPiper Transforms Customer Financing
In this episode of "Passionately Curious," hosts Annie and Eric interview Brad Parker, founder and CEO of FormPiper, an affiliate of Upswell Marketing. Brad shares how he created FormPiper to solve financing problems he experienced as a retailer by developing a platform that allows customers to complete just one application to access multiple lending options. He explains how the system creates a "perfect lender lineup" that can dramatically increase approval rates from 30% to nearly 100% when combined with in-house financing options. Brad discusses his background as a serial entrepreneur, his "Drive Success Today" business coaching philosophy, and his charitable initiative to donate one million chess boards and books. Throughout the conversation, Brad emphasizes the importance of tracking data, avoiding projecting your own financial preferences onto customers, and maintaining focus on what you can control within your business regardless of economic conditions.
PASSIONATELY CURIOUS with UpSwell Marketing
Passionately Curious, presented by UpSwell Marketing, is your go-to podcast for real stories, actionable insights, and expert strategies to help you grow your business.
This podcast dives into the journeys of entrepreneurs, uncovering the challenges, victories, and lessons they’ve gathered along the way. Whether you’re a seasoned business owner, a curious entrepreneur, or just starting out, every episode is designed to deliver value you can apply right away.
Beyond interviews with successful business owners, the podcast taps into the wealth of knowledge from within the UpSwell team, offering unique perspectives on digital marketing, customer service, branding, and more. Get ready for practical advice on how to prepare your business for growth and navigate the complexities of staying ahead in a fast-changing market delivered by the people who do it every day.
Annie Burch – Creative Director at UpSwell Marketing
Matt Courtoy – Associate Director, Performance Media at UpSwell Marketing
Eric Goodstadt – CEO of UpSwell Marketing
We believe that learning from real experiences is the key to success, and we’re here to make that knowledge accessible.
Get inspired, stay ahead of trends, and gain tools to grow your brand and attract more customers.
Welcome to Passionately Curious.
