Passionately Curious, presented by UpSwell Marketing, is your go-to podcast for real stories, actionable insights, and expert strategies to help you grow your business.
This podcast dives into the journeys of entrepreneurs, uncovering the challenges, victories, and lessons they’ve gathered along the way. Whether you’re a seasoned business owner, a curious entrepreneur, or just starting out, every episode is designed to deliver value you can apply right away.
Beyond interviews with successful business owners, the podcast taps into the wealth of knowledge from within the UpSwell team, offering unique perspectives on digital marketing, customer service, branding, and more. Get ready for practical advice on how to prepare your business for growth and navigate the complexities of staying ahead in a fast-changing market delivered by the people who do it every day.
Annie Burch – Creative Director at UpSwell Marketing
Matt Courtoy – Associate Director, Performance Media at UpSwell Marketing
Eric Goodstadt – CEO of UpSwell Marketing
We believe that learning from real experiences is the key to success, and we’re here to make that knowledge accessible.
Get inspired, stay ahead of trends, and gain tools to grow your brand and attract more customers.
Welcome to Passionately Curious.
All content for PASSIONATELY CURIOUS with UpSwell Marketing is the property of tentwentytwo / UpSwell Marketing and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Passionately Curious, presented by UpSwell Marketing, is your go-to podcast for real stories, actionable insights, and expert strategies to help you grow your business.
This podcast dives into the journeys of entrepreneurs, uncovering the challenges, victories, and lessons they’ve gathered along the way. Whether you’re a seasoned business owner, a curious entrepreneur, or just starting out, every episode is designed to deliver value you can apply right away.
Beyond interviews with successful business owners, the podcast taps into the wealth of knowledge from within the UpSwell team, offering unique perspectives on digital marketing, customer service, branding, and more. Get ready for practical advice on how to prepare your business for growth and navigate the complexities of staying ahead in a fast-changing market delivered by the people who do it every day.
Annie Burch – Creative Director at UpSwell Marketing
Matt Courtoy – Associate Director, Performance Media at UpSwell Marketing
Eric Goodstadt – CEO of UpSwell Marketing
We believe that learning from real experiences is the key to success, and we’re here to make that knowledge accessible.
Get inspired, stay ahead of trends, and gain tools to grow your brand and attract more customers.
Welcome to Passionately Curious.
Learning Through Loss: How Aaron Stokes Turned Business Disaster into Industry Dominance
PASSIONATELY CURIOUS with UpSwell Marketing
46 minutes
7 months ago
Learning Through Loss: How Aaron Stokes Turned Business Disaster into Industry Dominance
In this episode of Passionately Curious from Upswell Marketing, the hosts speak with Aaron Stokes, a successful entrepreneur in the automotive industry. Aaron shares his remarkable journey from humble beginnings in a trailer park to building multiple auto repair businesses and becoming the founder of ShopFix Academy, now the largest coaching company in the industry. He candidly discusses his struggles, including being stolen from in 2012 which left him $5.5 million in debt, and how he rebuilt his life and businesses without filing bankruptcy. Aaron explains how ShopFix Academy works through four key components: peer groups (tribes), video courses, one-on-one coaching, and conferences. Throughout the conversation, he emphasizes the importance of learning from mistakes, continually evolving as a business owner, and finding ways to support fellow entrepreneurs through difficult times. The episode concludes with Aaron's perspective on current challenges facing the auto repair industry, including potential tariffs, and his advice for shop owners to remain confident despite economic uncertainty.
PASSIONATELY CURIOUS with UpSwell Marketing
Passionately Curious, presented by UpSwell Marketing, is your go-to podcast for real stories, actionable insights, and expert strategies to help you grow your business.
This podcast dives into the journeys of entrepreneurs, uncovering the challenges, victories, and lessons they’ve gathered along the way. Whether you’re a seasoned business owner, a curious entrepreneur, or just starting out, every episode is designed to deliver value you can apply right away.
Beyond interviews with successful business owners, the podcast taps into the wealth of knowledge from within the UpSwell team, offering unique perspectives on digital marketing, customer service, branding, and more. Get ready for practical advice on how to prepare your business for growth and navigate the complexities of staying ahead in a fast-changing market delivered by the people who do it every day.
Annie Burch – Creative Director at UpSwell Marketing
Matt Courtoy – Associate Director, Performance Media at UpSwell Marketing
Eric Goodstadt – CEO of UpSwell Marketing
We believe that learning from real experiences is the key to success, and we’re here to make that knowledge accessible.
Get inspired, stay ahead of trends, and gain tools to grow your brand and attract more customers.
Welcome to Passionately Curious.
