Patient Convert Podcast is a healthcare marketing podcast that delivers industry-leading insights, interviews and the latest medical marketing strategies to help providers and healthcare organizations stay ahead in growing their practice. Lead by co-hosts, Justin & Kelley Knott, this healthcare marketing podcast talks about everything healthcare marketing including strategies, tactics, and tips to grow your healthcare organization and have fun doing it! We also interview physicians and healthcare executives on what they are doing to grow their organizations.
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Patient Convert Podcast is a healthcare marketing podcast that delivers industry-leading insights, interviews and the latest medical marketing strategies to help providers and healthcare organizations stay ahead in growing their practice. Lead by co-hosts, Justin & Kelley Knott, this healthcare marketing podcast talks about everything healthcare marketing including strategies, tactics, and tips to grow your healthcare organization and have fun doing it! We also interview physicians and healthcare executives on what they are doing to grow their organizations.
Getting Started with Podcasting for Medical Providers w/ Saul Marquez #166
Are you figuring out how to boost your healthcare podcast? In this week's episode, the Founder of the Outcomes Rocket Podcast, Saul Marquez shares relevant tips on how to use podcasting to grow your day job and increase sales. He breaks down the benefits of automation and how it can help save time and increase scalability. Saul remarks on the importance of finding a good mentor, and having a sustainable internal production pipeline to grow your podcast. Let's dive in!
Saul is a healthcare executive and media influencer. For the past 15 years, he has been a leader at well-known companies like Stryker Orthopedics and Medtronic. The mission of his work is focused on improving outcomes and business model success in healthcare. In addition to his leadership in the corporate world, Saul is an entrepreneur at heart. As the founder of the Outcomes Rocket Podcast, he and his teams are focused on helping businesses and leaders more effectively deliver their message and value to customers.
Key Highlights:
[00:01 - 07:15] How Saul is Using Podcasting to Grow His Business and Increase His sales
[07:16 - 14:23] How to Systemize Your Podcasting Process to Maximize Results
[14:24 - 21:42] Focus on Creating Great Content and Let Someone Else Do the Marketing
[21:43 - 23:52] Final Thoughts
Connect with Saul on LinkedIn, and Twitter. Visit Outcomes Rocket, and learn from the most inspiring healthcare leaders!
Key Quotes:
"Through repetitive content, you establish an opportunity for people to know, and trust you and your brand and your voice." - Saul Marquez
"The more podcasts you put out there, the more you're on top and the higher, the likelihood that somebody's gonna click and listen." - Saul Marquez
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What We Do
Get a free practice marketing assessment – Intrepy Healthcare Marketing
Check out Kelley’s physician liaison training platform – Physician Liaison University
Check out our Physician & Social Media Video Creation tool - CaptureMD
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Thanks for listening. Justin & Kelley Knott
Patient Convert Podcast is a healthcare marketing podcast that delivers industry-leading insights, interviews and the latest medical marketing strategies to help providers and healthcare organizations stay ahead in growing their practice. Lead by co-hosts, Justin & Kelley Knott, this healthcare marketing podcast talks about everything healthcare marketing including strategies, tactics, and tips to grow your healthcare organization and have fun doing it! We also interview physicians and healthcare executives on what they are doing to grow their organizations.
