Is it possible as an established practice owner to grow your business while you take back your time? In this episode, Tracy Cherpeski explains how she works with physicians to help them manage their time more effectively so that they can achieve their goals. She breaks down the different quadrants in which tasks can be sorted to understand what needs our attention and what can be delegated. Tracy remarks on the importance of communicating with your team members to make sure that everyone is on the same page, and discloses why marketing is a key element in the health area. Listen and enjoy! Tracy L. Cherpeski - MBA, MA, CPSC, is an executive coach and leadership development expert. With a background in operations and a passion for bringing out peoples’ potential for success, she serves her clients with the highest level of professionalism, with a keen eye toward improving operational structures and productivity, and increasing profitability. Her coaching, consulting, and training programs offer integrated leadership, executive development, and mindset mastery. Key Highlights: [00:01 - 05:45] Take Back a Day a Week to Overcome Physician Burnout [05:46 - 11:14] How to Prioritize Tasks and Delegate Wisely [11:15 - 17:07] Tips for Integrating a New Time Management System for Physicians [17:08 - 22:38] Why Marketing is Essential in Your Practice [22:38 - 27:15] Wrapping Up! Want to connect with Tracy? Follow her on LinkedIn and Instagram. Visit her website to make powerful choices! Resources Mentioned: Thriving Practice Key Quotes: "We really don't have control over time, we have control over how we lead ourselves through our time." - Tracy Cherpeski  "The marketing piece is vital. Even if you are at max capacity currently, if you're considering increasing capacity, or having long-term success and staying in business and in practice for the long term, marketing is a long-term game." - Tracy Cherpeski Subscribed Yet? Now you can! Subscribe to the Patient Convert Podcast and never miss a new episode! Subscribe for emails or use your favorite podcast app via Email, Apple Podcasts, Google Play, Spotify, Stitcher, or visit my website intrepy.com Feel free to connect with me on LinkedIn, Twitter, Facebook, and Instagram   What We Do Check out our Healthcare Marketing Agency – Intrepy Healthcare Marketing Check out our physician liaison training platform – Physician Liaison University Leave a Rating & Review for Other Listeners! I hope that you have found this episode and any others you have listened to to be helpful in your growth as a healthcare marketer or practice owner. Please consider leaving a review on one of the channels above. The best way to do that is to rate the podcast on Apple Podcasts and leave us a brief review! You can do the same on Stitcher as well. Your ratings and reviews help get the podcast in front of new listeners. Your feedback also lets me know how I can better serve you. Thanks for listening. Justin & Kelley Knott