Freeman’s latest XLNC report reveals a major mismatch: attendees want organizers to curate subject-matter experts and set purposeful topics for networking—while many planners still default to open “white space,” receptions, and chance encounters. In this Convene Talk, we unpack how to architect serendipity with intention (think BrainDate-style problem matching), design quieter, introvert-friendly options, prep exhibitors with experts—not sales scripts— and give Gen Z clearer ways to start meaningful conversations.
Links:
· Why Your Approach to Networking Isn’t Meeting Attendees’ Needs: https://www.pcma.org/why-your-approach-to-networking-is-not-meeting-attendees-needs/
· Beyond the Old Boys’ Club: How Women Are Networking Their Way: https://www.pcma.org/beyond-boys-club-how-women-are-networking-their-way/
· Download the full report: https://www.freeman.com/resources/freeman-networking-trends-report/
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Meet the Convene Editors: https://www.pcma.org/contact/
· Michelle Russell, Editor in Chief
· Barbara Palmer, Deputy Editor
· Jennifer N. Dienst, Senior Editor
· Kate Mulcrone, Managing Digital Editor
· Magdalina Atanassova, Digital Media Editor
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Contact Information: For any questions, reach out to Magdalina Atanassova, matanassova(at)pcma(dot)org.
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Music: Inspirational Cinematic Piano with Orchestra