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Pebble Presents
Pebble Strategy
9 episodes
1 week ago
In this episode of Pebble Presents, host Emelia Rallapalli and Renato Silvestre discuss the rapid development of survey research and accompanying rise in survey fraud. They explore the impact of technology on survey participation and the importance of quality control before diving into the intricacies of survey design, data quality, and the challenges of sample fraud in market research. If you are ready to learn how fraud impacts research and how we can think and act differently to quel...
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Marketing
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All content for Pebble Presents is the property of Pebble Strategy and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
In this episode of Pebble Presents, host Emelia Rallapalli and Renato Silvestre discuss the rapid development of survey research and accompanying rise in survey fraud. They explore the impact of technology on survey participation and the importance of quality control before diving into the intricacies of survey design, data quality, and the challenges of sample fraud in market research. If you are ready to learn how fraud impacts research and how we can think and act differently to quel...
Show more...
Marketing
Business
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Episode 8: Combatting Sample Fraud in Research with Renato Silvestre
Pebble Presents
49 minutes
1 week ago
Episode 8: Combatting Sample Fraud in Research with Renato Silvestre
In this episode of Pebble Presents, host Emelia Rallapalli and Renato Silvestre discuss the rapid development of survey research and accompanying rise in survey fraud. They explore the impact of technology on survey participation and the importance of quality control before diving into the intricacies of survey design, data quality, and the challenges of sample fraud in market research. If you are ready to learn how fraud impacts research and how we can think and act differently to quel...
Pebble Presents
In this episode of Pebble Presents, host Emelia Rallapalli and Renato Silvestre discuss the rapid development of survey research and accompanying rise in survey fraud. They explore the impact of technology on survey participation and the importance of quality control before diving into the intricacies of survey design, data quality, and the challenges of sample fraud in market research. If you are ready to learn how fraud impacts research and how we can think and act differently to quel...