In this SHORT episode of Purposely, we revisit insights from Simon Fulford, Executive Director of Parrott Creek Child & Family Services, based in Portland, Oregon.

Simon explains why rebuilding self-esteem and identity sits at the heart of working with young people who have experienced trauma, and why care can’t stop at programmes and therapy alone. If the physical environment, daily routines, and adult behaviours send the opposite message, the work can be undermined.

He shares how Parrott Creek takes a holistic approach. From unconditional positive regard and mindfulness, to staff self-awareness, food, learning, and intentionally beautiful spaces. All of it is designed to communicate one consistent message to young people: you are worthy, you belong, and you can grow.

This is a practical reflection on how environment, care, and values need to align if we’re serious about helping young people heal and thrive.

This episode of Purposely was brought to you by Benevity, the all-in-one software solution that benefits employees, customers, nonprofits and society, with thanks also to Trust Investments for their ongoing support.