Get more cases. Grow Revenue. Build a Personal Injury law firm that wins in any market.‘PIM’ gives you the systems, frameworks, and decision models top law firms use to grow with intent. If you run a personal injury practice and want scale, without chaos, start here.
Host Chris Dreyer talks with the attorneys, operators, and founders who have already built what most firms are chasing. They walk through how they acquire cases at volume, master legal marketing, strengthen intake, control case costs, adopt AI, hire effectively, expand into new markets, and operate like disciplined businesses built for durability.
Guests include leaders behind some of the most effective PI firms in America: James Helm, Ross Cellino, Amanda Demanda, Mike Morse, Joe Fried, Jennifer Gore, and Nick Rowley. And innovators reshaping client acquisition and legal operations.
Outperform the competition. Start here. Subscribe to Personal Injury Mastermind (PIM)
Join the newsletter: www.newsletter.rankings.io
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Get more cases. Grow Revenue. Build a Personal Injury law firm that wins in any market.‘PIM’ gives you the systems, frameworks, and decision models top law firms use to grow with intent. If you run a personal injury practice and want scale, without chaos, start here.
Host Chris Dreyer talks with the attorneys, operators, and founders who have already built what most firms are chasing. They walk through how they acquire cases at volume, master legal marketing, strengthen intake, control case costs, adopt AI, hire effectively, expand into new markets, and operate like disciplined businesses built for durability.
Guests include leaders behind some of the most effective PI firms in America: James Helm, Ross Cellino, Amanda Demanda, Mike Morse, Joe Fried, Jennifer Gore, and Nick Rowley. And innovators reshaping client acquisition and legal operations.
Outperform the competition. Start here. Subscribe to Personal Injury Mastermind (PIM)
Join the newsletter: www.newsletter.rankings.io
351. Stop Coasting. Start Creating. It’s Never Too Late. w/ Manny Ibay
Personal Injury Mastermind w/ Chris Dreyer
35 minutes
2 months ago
351. Stop Coasting. Start Creating. It’s Never Too Late. w/ Manny Ibay
Coasting is comfortable — until it isn’t.
After nearly three decades in practice, Manny Ibay realized he was stuck on autopilot. One spark reignited his passion and gave birth to Superhero Lawyer — a brand clients can’t ignore.
This episode is a reminder that it’s never too late to reinvent, stand out, and fall back in love with your practice.
We discuss:
How one idea at PIMCON became a movement
The billboard and bus wrap strategy (with real numbers)
Why branding for ego can still pay off in ROI
How side projects like books and podcasts amplify reputation
The long-term game behind “instant” success
PIMCON 2025 Tickets On Sale Now. Get yours today!
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Personal Injury Mastermind w/ Chris Dreyer
Get more cases. Grow Revenue. Build a Personal Injury law firm that wins in any market.‘PIM’ gives you the systems, frameworks, and decision models top law firms use to grow with intent. If you run a personal injury practice and want scale, without chaos, start here.
Host Chris Dreyer talks with the attorneys, operators, and founders who have already built what most firms are chasing. They walk through how they acquire cases at volume, master legal marketing, strengthen intake, control case costs, adopt AI, hire effectively, expand into new markets, and operate like disciplined businesses built for durability.
Guests include leaders behind some of the most effective PI firms in America: James Helm, Ross Cellino, Amanda Demanda, Mike Morse, Joe Fried, Jennifer Gore, and Nick Rowley. And innovators reshaping client acquisition and legal operations.
Outperform the competition. Start here. Subscribe to Personal Injury Mastermind (PIM)
Join the newsletter: www.newsletter.rankings.io