If Pinterest has ever felt overwhelming, this episode is your exhale.
In this episode, Laura sits down with Cary Ouellette—a mindset and emotional wellness expert who helps women break through anxiety and self-sabotage—to map out a calm, strategic Pinterest plan that truly honors her business. Together, they walk through how to use Pinterest to align with seekers searching for inner peace and self-growth—without dancing, chasing trends, or feeling like you’re failing the algorithm game.
Laura debunks the myth that you need to post 15 times a day and offers a realistic plan for showing up with intention, batching pins with ease, and tapping into Pinterest as a powerful long-game platform. If you’ve ever felt like you’re doing too much, too inconsistently, or wondering why Pinterest traffic isn’t converting, this one is packed with golden answers.
Whether you’re helping people heal, manifest, or grow—you’ll walk away ready to create content that sticks and attracts the people you’re here to serve.
Key Takeaways:
Pinterest is not social media—it’s a visual search engine with evergreen potential. Pins last longer, and pressure to “keep up” isn’t required.
You don’t have to pin daily. Laura breaks down why 3x per week is more than enough if done consistently and with intention.
Batching is your best friend. Learn the 4-step process for keyword research, content pillars, and repurposing content the smart way.
Video pins vs. static pins—how to use both without burning out, and what short-form videos work best.
Why keyword alignment matters more than traffic numbers—and how to diagnose what’s not converting.
Pin design tips using Canva and how to leverage AI-generated visuals to speed up content creation while staying on-brand.
Pin Perfect Template Membership – $7/month for fresh Canva pin designs: sales.laurarike.com/pinperfect-membership
Pinterest Rock Stars Course – Starts at $97 for sustainable, soul-aligned strategy: laurarike.com/rockstars
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The host of The Pintastic® Podcast is Laura Rike, an industry-leading Pinterest strategist with over 15 years of marketing expertise and a special focus on Pinterest since its invite-only beginnings. She has guided clients and students to remarkable successes, helping many become industry front-runners with thriving six-figure businesses.
Outside of her professional endeavors, Laura is a devoted mother to three children and a passionate crafter with a love for quilting. She also enjoys running a family blog, where she shares creative adventures that bring her family closer together. This unique blend of personal passions and professional accomplishments shapes Laura’s approach to work, emphasizing growth, connection, and success in every engagement.
Learn More about Laura on her website: laurarike.com
And connect with her on IG: instagram.com/laurarike/
And on Pinterest: pinterest.com/laurarike/
The guest on this episode, Cary Ouellette, helps women with anxiety or those with big goals who keep hitting walls become the CEO of their minds, manifest their dreams, and receive divine guidance through channeling.
Learn more about Cary on her website: http://caryouellette.com/
And follow her on Pinterest: