IMD Smart City Index 2024

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Place Brand Leaders Podcast

The Place Brand Observer

22 episodes

2 weeks ago

The Place Brand Leaders podcast, by The Place Brand Observer, offers engaging conversations on place branding and development. Created by Florian Kaefer, with virtual co-hosts Anna and David, each episode explores strategies, stories, and sustainable practices that shape the reputation of places worldwide. It’s a resource for place marketers, developers, and anyone interested in creating positive change and making destinations stand out.

Marketing

Business

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Marketing

Business

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IMD Smart City Index 2024 - Deep Dive

Place Brand Leaders Podcast

10 minutes 13 seconds

1 year ago

IMD Smart City Index 2024 - Deep Dive

Join us as we discuss the recent release of the IMD Smart City Index 2024: which cities are leading the way in innovation and quality of life, and what trends like digital equity, AI, and sustainability mean for the future of urban living. We also explore the methodology behind the index and its focus on resident perceptions. Based on this recent article by TPBO and information provided by IMD.