PlayAbly Podcast: Gamifying E-commerce for the Future
PlayAbly
41 episodes
3 days ago
The de minimis loophole is dead — and with it, an entire era of ultra-cheap international ecommerce. On this episode of The PlayAbly Podcast, we break down how the U.S. shutdown of duty-free imports from China and Hong Kong is triggering a seismic shift in DTC pricing, fulfillment, and strategy. From $684 tariff bills on $355 PC orders to $20 phone cases being taxed like luxury goods, this isn’t a policy tweak — it’s an economic shockwave. We explore how rising import fees are forcing brands ...
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The de minimis loophole is dead — and with it, an entire era of ultra-cheap international ecommerce. On this episode of The PlayAbly Podcast, we break down how the U.S. shutdown of duty-free imports from China and Hong Kong is triggering a seismic shift in DTC pricing, fulfillment, and strategy. From $684 tariff bills on $355 PC orders to $20 phone cases being taxed like luxury goods, this isn’t a policy tweak — it’s an economic shockwave. We explore how rising import fees are forcing brands ...
PlayAbly Podcast: Episode 32: No More Discounts- How Discounts Destroy Your Margin and What to Do Instead
PlayAbly Podcast: Gamifying E-commerce for the Future
8 minutes
2 months ago
PlayAbly Podcast: Episode 32: No More Discounts- How Discounts Destroy Your Margin and What to Do Instead
Retailers are stuck in a discount addiction that’s killing margins—and consumers are playing right along. In this episode of the PlayAbly Podcast, we dive into the psychology behind discounting, why it’s no longer sustainable, and how shoppers have been trained to expect coupon codes at checkout. But what if you could replace discounts with excitement and still drive conversions? Enter Buy Now, Win Later, a smarter, gamified alternative that taps into reward psychology, boosts full-price sale...
PlayAbly Podcast: Gamifying E-commerce for the Future
The de minimis loophole is dead — and with it, an entire era of ultra-cheap international ecommerce. On this episode of The PlayAbly Podcast, we break down how the U.S. shutdown of duty-free imports from China and Hong Kong is triggering a seismic shift in DTC pricing, fulfillment, and strategy. From $684 tariff bills on $355 PC orders to $20 phone cases being taxed like luxury goods, this isn’t a policy tweak — it’s an economic shockwave. We explore how rising import fees are forcing brands ...
