In this episode, Sophie is joined by Susan Allen Augustin, co-founder of *Here We Flo -* the bold, taboo-smashing brand making real change in women’s health. But this conversation isn’t about business-as-usual. It’s about what’s possible when women support each other to rise.We talk:- Friendship as a foundation for radical impact- Feminine leadership that balances softness with conviction- Building a brand that is ethical, inclusive, and *actually* fun- The power of humour in breaking taboos and shifting culture- How co-creating with other women changes how we lead, and how we liveThis episode is a love letter to what happens when women join forces, not to compete, but to co-create something *better*. It’s real, it’s warm, and it’s a reminder that when we rise together, everything changes.