Hey listeners, it's Aditi and Arjun! In this episode, we dive into the crucial topic of understanding and balancing buyer vs. user personas in product management. We discuss strategies for building the right products for the right users, especially in the B2B world. Learn how to effectively target and communicate with both buyers and users at different stages of the sales funnel. Whether you're a seasoned product manager or new to the field, this episode offers valuable insights into optimizi...
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Hey listeners, it's Aditi and Arjun! In this episode, we dive into the crucial topic of understanding and balancing buyer vs. user personas in product management. We discuss strategies for building the right products for the right users, especially in the B2B world. Learn how to effectively target and communicate with both buyers and users at different stages of the sales funnel. Whether you're a seasoned product manager or new to the field, this episode offers valuable insights into optimizi...
How Modern Product Tools Help in Anticipating Product Risks
PM vs PMM
24 minutes
1 year ago
How Modern Product Tools Help in Anticipating Product Risks
Dive into a whirlwind of insights with us in this episode of the PM vs PMM podcast! As the chilly winds of Toronto bring about early sunsets and reflections on daylight savings, we warm up with a hot cup of discussion on the essential tools that make a product person great. From dissecting the impact of analytics with Google Analytics and Woopra to navigating the collaborative waves of Slack and Notion, we unpack how to reduce risks and align teams effectively. But that's not all – the episod...
PM vs PMM
Hey listeners, it's Aditi and Arjun! In this episode, we dive into the crucial topic of understanding and balancing buyer vs. user personas in product management. We discuss strategies for building the right products for the right users, especially in the B2B world. Learn how to effectively target and communicate with both buyers and users at different stages of the sales funnel. Whether you're a seasoned product manager or new to the field, this episode offers valuable insights into optimizi...