All content for PODCAST – Ecommerce Brief is the property of Galyna Parker and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Average conversion rate in ecommerce is 2%-3%. However Amazon's conversion rate is 13% for non Prime members and 74% by Prime members. This is according to a 2015 study from Millward Brown Digital.