Hosted by industry expert Greg Myers, Podcast Pointers dives deep into the strategies and tools needed to create a successful B2B podcast. With experience hosting the Leaders in Payments Podcast and founding Podcast609, Greg brings a wealth of knowledge to the table. In episode five, Greg discusses the relationship between podcasting and ROI. While some may struggle to quantify the returns of podcasting compared to direct marketing tactics, Greg emphasizes the importance of setting realistic ...
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Hosted by industry expert Greg Myers, Podcast Pointers dives deep into the strategies and tools needed to create a successful B2B podcast. With experience hosting the Leaders in Payments Podcast and founding Podcast609, Greg brings a wealth of knowledge to the table. In episode five, Greg discusses the relationship between podcasting and ROI. While some may struggle to quantify the returns of podcasting compared to direct marketing tactics, Greg emphasizes the importance of setting realistic ...
What’s one of the most important “must haves” when it comes to B2B podcasting? Consistency! Without a steady stream of content, your audience can easily get disinterested and/or lost in translation. It’s also a potentially challenging necessity due to the time investment it requires. Four areas to always be consistent in: Timing, Content Themes, Tone, and Guests. Ultimately, consistency in all areas of your podcast will only result in the opportunity for more trust and engagement from you...
Podcast Pointers
Hosted by industry expert Greg Myers, Podcast Pointers dives deep into the strategies and tools needed to create a successful B2B podcast. With experience hosting the Leaders in Payments Podcast and founding Podcast609, Greg brings a wealth of knowledge to the table. In episode five, Greg discusses the relationship between podcasting and ROI. While some may struggle to quantify the returns of podcasting compared to direct marketing tactics, Greg emphasizes the importance of setting realistic ...
