Laura McRae - Podcasting Strategist and Consultant
52 episodes
2 weeks ago
Are you really getting all the data you could from Apple and Spotify? Many podcasters don’t realise that just because your show is on Apple Podcasts and Spotify, doesn’t mean you’ve claimed it. In this episode, I’m breaking down what it really means to claim your podcast on both platforms, and why it matters for growth, engagement, and making smarter content decisions. I walk you through the steps to claim your podcast, what data you get once you do, and how to use it to improve your epis...
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Are you really getting all the data you could from Apple and Spotify? Many podcasters don’t realise that just because your show is on Apple Podcasts and Spotify, doesn’t mean you’ve claimed it. In this episode, I’m breaking down what it really means to claim your podcast on both platforms, and why it matters for growth, engagement, and making smarter content decisions. I walk you through the steps to claim your podcast, what data you get once you do, and how to use it to improve your epis...
36. Stop copying Diary of a CEO and focus on your goals
Podcast Strategy That Brings in Clients
7 minutes
8 months ago
36. Stop copying Diary of a CEO and focus on your goals
Are you feeling pressured to make your podcast look like a glossy YouTube show? If you've been wondering whether you need to film your podcast, or if you're falling behind because you're not on YouTube, this episode is for you. I’m sharing exactly why podcasting and YouTube are not the same thing, and how the confusion is doing more harm than good for business owners who just want to create valuable, strategic content. I break down the differences between audio-first podcasting and video-f...
Podcast Strategy That Brings in Clients
Are you really getting all the data you could from Apple and Spotify? Many podcasters don’t realise that just because your show is on Apple Podcasts and Spotify, doesn’t mean you’ve claimed it. In this episode, I’m breaking down what it really means to claim your podcast on both platforms, and why it matters for growth, engagement, and making smarter content decisions. I walk you through the steps to claim your podcast, what data you get once you do, and how to use it to improve your epis...
