Laura McRae - Podcasting Strategist and Consultant
52 episodes
2 weeks ago
Are you really getting all the data you could from Apple and Spotify? Many podcasters don’t realise that just because your show is on Apple Podcasts and Spotify, doesn’t mean you’ve claimed it. In this episode, I’m breaking down what it really means to claim your podcast on both platforms, and why it matters for growth, engagement, and making smarter content decisions. I walk you through the steps to claim your podcast, what data you get once you do, and how to use it to improve your epis...
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Are you really getting all the data you could from Apple and Spotify? Many podcasters don’t realise that just because your show is on Apple Podcasts and Spotify, doesn’t mean you’ve claimed it. In this episode, I’m breaking down what it really means to claim your podcast on both platforms, and why it matters for growth, engagement, and making smarter content decisions. I walk you through the steps to claim your podcast, what data you get once you do, and how to use it to improve your epis...
Ever wondered if your episodes are too short… or way too long? In this episode, I’m answering one of the most common questions I get asked: how long should a podcast episode be? The truth is, there’s no magic number, but I’ll help you work out what’s right for you and your listeners. I share practical tips on choosing the best length for your show, based on your audience's habits, your content, and what the stats are telling you. You’ll learn how to use your podcast’s consumption rate to ma...
Podcast Strategy That Brings in Clients
Are you really getting all the data you could from Apple and Spotify? Many podcasters don’t realise that just because your show is on Apple Podcasts and Spotify, doesn’t mean you’ve claimed it. In this episode, I’m breaking down what it really means to claim your podcast on both platforms, and why it matters for growth, engagement, and making smarter content decisions. I walk you through the steps to claim your podcast, what data you get once you do, and how to use it to improve your epis...
