Laura McRae - Podcasting Strategist and Consultant
60 episodes
5 days ago
What if your podcast could do more than just fill a content gap? If you’ve got a business podcast and you’re staring down another year of recording without a clear plan, this episode is for you. I walk you through how to make sure your podcast supports your business goals, not just fills space on your to-do list. You’ll learn how to plan your content around your offers, your calendar, and what your audience needs from you. I’ll also walk you through how I use content pillars and a simpl...
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What if your podcast could do more than just fill a content gap? If you’ve got a business podcast and you’re staring down another year of recording without a clear plan, this episode is for you. I walk you through how to make sure your podcast supports your business goals, not just fills space on your to-do list. You’ll learn how to plan your content around your offers, your calendar, and what your audience needs from you. I’ll also walk you through how I use content pillars and a simpl...
Wondering what your very first podcast episodes should include if you want people to listen and stick around? In this episode, I walk you through exactly what I recommend including in your first three podcast episodes and why it matters so much. I break down what each episode should focus on, how to structure them, and how this sets the tone for your show and your business. I also share my go-to tips for launching with impact, from why solo episodes are key at the start, to how staggering y...
Podcast Strategy That Brings in Clients
What if your podcast could do more than just fill a content gap? If you’ve got a business podcast and you’re staring down another year of recording without a clear plan, this episode is for you. I walk you through how to make sure your podcast supports your business goals, not just fills space on your to-do list. You’ll learn how to plan your content around your offers, your calendar, and what your audience needs from you. I’ll also walk you through how I use content pillars and a simpl...