From human instincts to AI algorithms, bias is everywhere in procurement; often leading to unobjective and unhelpful outcomes. Irma Kopaliani and Luana Pagano, ambassadors for Women in Procurement, share compelling real-world stories and practical strategies into how to use behavioural economics to challenge assumptions and make more confident, data-informed procurement decisions.
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From human instincts to AI algorithms, bias is everywhere in procurement; often leading to unobjective and unhelpful outcomes. Irma Kopaliani and Luana Pagano, ambassadors for Women in Procurement, share compelling real-world stories and practical strategies into how to use behavioural economics to challenge assumptions and make more confident, data-informed procurement decisions.
Starting her career in Procurement as a graduate recruit in 2000, Brioney Moore, now NPS Procurement Director Global Marketing at Reckitt, talks with Graham Crawshaw about the deepening influence of the marketing category. She explains why Marketing Procurement is a core business partner in driving successful business transformation and offers her advice on building relationships with other stakeholders. Together, they review some of the latest marketing procurement initiatives, having ...
Pondering Procurement
From human instincts to AI algorithms, bias is everywhere in procurement; often leading to unobjective and unhelpful outcomes. Irma Kopaliani and Luana Pagano, ambassadors for Women in Procurement, share compelling real-world stories and practical strategies into how to use behavioural economics to challenge assumptions and make more confident, data-informed procurement decisions.
