Welcome to Power Your Platform, the podcast for women who are building bold story brands! Each week, we’ll explore big ideas about story building and shine a spotlight on courageous women just like YOU who are owning their story, following their purpose and changing the world.
Whether you’re a Story Starter, a Story Builder or a Story Pro, this podcast is for you.
I'll help you move your mindset from uncertain to unstoppable and provide you with the storytelling tools you need to make a real impact.
Because we all have a story to tell. And somewhere, someone is waiting to hear yours.
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Welcome to Power Your Platform, the podcast for women who are building bold story brands! Each week, we’ll explore big ideas about story building and shine a spotlight on courageous women just like YOU who are owning their story, following their purpose and changing the world.
Whether you’re a Story Starter, a Story Builder or a Story Pro, this podcast is for you.
I'll help you move your mindset from uncertain to unstoppable and provide you with the storytelling tools you need to make a real impact.
Because we all have a story to tell. And somewhere, someone is waiting to hear yours.
SUMMER RECAST SERIES - How to Repurpose Your Main Platform to Save Yourself Time and Maximize Your Resources
Power Your Platform
7 minutes 31 seconds
2 years ago
SUMMER RECAST SERIES - How to Repurpose Your Main Platform to Save Yourself Time and Maximize Your Resources
In this episode we're exploring the ways you can repurpose your platform by squeezing all the goodness out of each segment so you’re able to add delicious flavour to everything that you do.
As I’ve said before on this podcast, I believe one of the keys to consistent communication with your audience is a purpose-driven platform. And I also believe there are 3 main platforms we should consider as a free and shareable public space to share our long-term content. Those three platforms are podcasts, blogs and YouTube channels.
Remember, you don’t need all three platforms. You really only need to focus on one.
Once you’ve decided on which platform will be your focus, that platform becomes the source of all the content you need for your visibility tools (social media, newsletter, etc.).
The cool thing about podcasts, blogs and YouTube channels is that they’re already neatly divided into segments. For podcasts and YouTube channels
those segments are called episodes and for blogs those segments are called posts.
What’s really useful about thinking about your platform in segments is that it provides multiple opportunities per episode or post to repurpose the content for your visibility tools.
The beauty of repurposing is that you’re taking the same original content that you produce one time, and you’re using it over and over for maximum reach and effect.
And the way you do that is by finding the little bits and pieces you can peel away from your main segment and scattering those throughout your social media content to get the most out of your time and streamline your day.
Thanks so much for listening in to today podcast episode! If you enjoyed it, then be sure to rate and review Power Your Platform on Apple Podcasts and Spotify – and thanks to every one of you who have been sharing this podcast with your friends and colleagues. I truly appreciate it.
Until next time, keep owning your story, following your purpose and raising your voice – because the world is waiting to hear your story!
EPISODE LINKS:
Let’s Work Together- https://www.powerherplatform.com/contact
PowerHER Platform Web Site - https://www.powerherplatform.com/
Story Fuel Newsletter - https://www.powerherplatform.com/subscribe
Power Your Platform Facebook Group - https://www.facebook.com/groups/569102257443807
Story Sister Archetypes Episode - https://tinyurl.com/mr28sjnc
Power Your Platform
Welcome to Power Your Platform, the podcast for women who are building bold story brands! Each week, we’ll explore big ideas about story building and shine a spotlight on courageous women just like YOU who are owning their story, following their purpose and changing the world.
Whether you’re a Story Starter, a Story Builder or a Story Pro, this podcast is for you.
I'll help you move your mindset from uncertain to unstoppable and provide you with the storytelling tools you need to make a real impact.
Because we all have a story to tell. And somewhere, someone is waiting to hear yours.
