Proven marketing strategies, inspirational guest speakers and practical tips for overwhelmed business owners to help cover your marketing gaps and to drive your performance. You don’t have to struggle with your marketing, you can get back to your business as you get clear, organized and consistent!
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Proven marketing strategies, inspirational guest speakers and practical tips for overwhelmed business owners to help cover your marketing gaps and to drive your performance. You don’t have to struggle with your marketing, you can get back to your business as you get clear, organized and consistent!
EP144: Proactive Marketing Leadership (Part 2 of AI Interviewing Us)
Powerful Marketing Tips podcast
24 minutes
1 week ago
EP144: Proactive Marketing Leadership (Part 2 of AI Interviewing Us)
Feeling like a hamster in a wheel with your marketing? In this episode of the Powerful Marketing Tips podcast, co-founders Mari-Liis Vaher and Laura Martšenkov continue their unscripted conversation sparked by AI-generated questions. This time, the focus is on marketing leadership, proactive planning, and protecting your well-being.
They unpack the idea of “hurry slowly”, why always being “busy” is not a badge of honor, and how to shift from reactive task-doing to clear, intentional leadership. You’ll also hear why MIP (Most Important Person) time, systemizing repetitive work, and healthier boundaries are non-negotiable if you want to lead sustainably instead of burning out.
⌛ Timestamps
02:39 The Importance of Proactive Marketing Leadership05:41 Hurry Slowly: Balancing Urgency and Importance08:04 Maximizing MIP Time for Strategic Work10:54 Systemizing Recurring Marketing Activities13:46 Empowering Teams Through Delegation16:37 Understanding the Bigger Picture in Marketing19:26 Protecting Against Burnout in Marketing21:46 The Role of Relationships in Marketing Success
🔗 Related Resources
Episode: We Let AI Interview Us (Here’s What Happened)
Video: How MIP Hour Helps Increase Productivity
Free resource: Marketing Workflow Setup Template
Learn more about The Greatest Marketer book and framework
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Powerful Marketing Tips podcast
Proven marketing strategies, inspirational guest speakers and practical tips for overwhelmed business owners to help cover your marketing gaps and to drive your performance. You don’t have to struggle with your marketing, you can get back to your business as you get clear, organized and consistent!
