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Privacy by Design
FT Strategies
5 episodes
7 months ago

Privacy by Design is a new podcast series by FT Strategies in collaboration with the Privacy Sandbox, a Google-led initiative designed to enhance user privacy while ensuring businesses have the information they need to run thriving digital businesses.


In each episode, we’ll hear from companies who are pioneering this shift and industry experts who unpack the transition to a privacy-first future. From personalising content to measuring ad performance, we’ll explore practical strategies for companies aiming to navigate and succeed in the evolving digital landscape.


The FT newsroom is not involved in its production.


Visit our website: www.ftstrategies.com


Follow us on social media:

LinkedIn: www.linkedin.com/company/ftstrategies

YouTube: https://www.youtube.com/@ftstrategies

X: https://x.com/FtStrategies


Hosted on Acast. See acast.com/privacy for more information.

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Marketing
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RSS
All content for Privacy by Design is the property of FT Strategies and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Privacy by Design is a new podcast series by FT Strategies in collaboration with the Privacy Sandbox, a Google-led initiative designed to enhance user privacy while ensuring businesses have the information they need to run thriving digital businesses.


In each episode, we’ll hear from companies who are pioneering this shift and industry experts who unpack the transition to a privacy-first future. From personalising content to measuring ad performance, we’ll explore practical strategies for companies aiming to navigate and succeed in the evolving digital landscape.


The FT newsroom is not involved in its production.


Visit our website: www.ftstrategies.com


Follow us on social media:

LinkedIn: www.linkedin.com/company/ftstrategies

YouTube: https://www.youtube.com/@ftstrategies

X: https://x.com/FtStrategies


Hosted on Acast. See acast.com/privacy for more information.

Show more...
Marketing
Technology,
Business
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How publishers and advertisers are redefining personalisation in a privacy-first world
Privacy by Design
39 minutes 15 seconds
7 months ago
How publishers and advertisers are redefining personalisation in a privacy-first world
In this episode of Privacy by Design, Lisa MacLeod speaks with Richard Reeves, Managing Director of the Association of Online Publishers, and Matt McIntyre, Senior Vice President of Product Strategy for Activation at GroupM, about how to prepare for future changes in the privacy-conscious advertising ecosystem. They explore how publishers and advertisers are balancing personalisation with privacy by leveraging AI-driven advertising, first-party data strategies and Privacy Sandbox technologies.

Hosted on Acast. See acast.com/privacy for more information.

Privacy by Design

Privacy by Design is a new podcast series by FT Strategies in collaboration with the Privacy Sandbox, a Google-led initiative designed to enhance user privacy while ensuring businesses have the information they need to run thriving digital businesses.


In each episode, we’ll hear from companies who are pioneering this shift and industry experts who unpack the transition to a privacy-first future. From personalising content to measuring ad performance, we’ll explore practical strategies for companies aiming to navigate and succeed in the evolving digital landscape.


The FT newsroom is not involved in its production.


Visit our website: www.ftstrategies.com


Follow us on social media:

LinkedIn: www.linkedin.com/company/ftstrategies

YouTube: https://www.youtube.com/@ftstrategies

X: https://x.com/FtStrategies


Hosted on Acast. See acast.com/privacy for more information.