Send us a text Most private practices think they’re doing effective marketing… but the truth? They’re tracking the wrong numbers. In this episode, we break down the real secret to measuring marketing effectiveness—and why impressions, clicks, and “brand awareness” mean nothing if they don’t turn into actual patients and revenue. You’ll learn how to: • Track true ROI (not vanity metrics) • Identify where your patients are actually coming from • Calculate the cost to acquire a real cli...
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Send us a text Most private practices think they’re doing effective marketing… but the truth? They’re tracking the wrong numbers. In this episode, we break down the real secret to measuring marketing effectiveness—and why impressions, clicks, and “brand awareness” mean nothing if they don’t turn into actual patients and revenue. You’ll learn how to: • Track true ROI (not vanity metrics) • Identify where your patients are actually coming from • Calculate the cost to acquire a real cli...
Send us a text Hiring great talent isn’t about resumes—it’s about trajectory. In this quick-tip episode of The Private Practice Survival Guide, learn how to evaluate a candidate’s long-term potential, not just their current skill set. Discover how to identify high-growth, high-resilience team members who can adapt, evolve, and elevate your organization for years to come. You’ll learn how to: Recognize a true growth mindset during interviewsTest adaptability, self-awareness, and emotional resi...
Private Practice Survival Guide
Send us a text Most private practices think they’re doing effective marketing… but the truth? They’re tracking the wrong numbers. In this episode, we break down the real secret to measuring marketing effectiveness—and why impressions, clicks, and “brand awareness” mean nothing if they don’t turn into actual patients and revenue. You’ll learn how to: • Track true ROI (not vanity metrics) • Identify where your patients are actually coming from • Calculate the cost to acquire a real cli...
