Welcome to the News Review on the PRmoment podcast. If you're enjoying these shows don't forget to subscribe; we published at least one new podcast every week. In this episode it's our weekly New Review feature where we discuss the most interesting topics that we've seen in the media each week and I'll be doing that alongside my good friends Angie Moxham and mark Borkowski. It's pretty much your final chance to get your ticket to PR Masterclass: The Agency Growth Forum which is next Wednesday...
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Welcome to the News Review on the PRmoment podcast. If you're enjoying these shows don't forget to subscribe; we published at least one new podcast every week. In this episode it's our weekly New Review feature where we discuss the most interesting topics that we've seen in the media each week and I'll be doing that alongside my good friends Angie Moxham and mark Borkowski. It's pretty much your final chance to get your ticket to PR Masterclass: The Agency Growth Forum which is next Wednesday...
GEO and PR: Golin's Kat Arnull on PR's latest challenge
PRmoment Podcast
37 minutes
1 month ago
GEO and PR: Golin's Kat Arnull on PR's latest challenge
Thank you for joining us today! Our guest is here to discuss a topic that is fundamentally changing the role of a PR professional. She’s the Chief Strategy Officer at Golin and a driving force behind their research looking at the intersection of LLMs, GEO and earned media. She's going to talk about Golin’s Modern Communications Effectiveness Study and is here to tell us that some of PRs old approaches simply don't hold up. She'll be talking about why GEO is more important tis so important in ...
PRmoment Podcast
Welcome to the News Review on the PRmoment podcast. If you're enjoying these shows don't forget to subscribe; we published at least one new podcast every week. In this episode it's our weekly New Review feature where we discuss the most interesting topics that we've seen in the media each week and I'll be doing that alongside my good friends Angie Moxham and mark Borkowski. It's pretty much your final chance to get your ticket to PR Masterclass: The Agency Growth Forum which is next Wednesday...
