The Availability Advantage: How Suppliers Can Keep Products On The Shelf

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Product Availability Podcast

bops

3 episodes

5 days ago

As consumer demand evolves, the Product Availability Podcast brings CPG suppliers and retailers the insights they need to stay ahead. Each episode features real, practical conversations with industry leaders on how to improve on-shelf availability, strengthen collaboration, and build enduring consumer loyalty.

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The Availability Advantage: How Suppliers Can Keep Products On The Shelf

Product Availability Podcast

28 minutes 29 seconds

5 days ago

The Availability Advantage: How Suppliers Can Keep Products On The Shelf

On-shelf availability (OSA) has never been more critical.

Fragmented consumer demand, complex supply chains, and the rise of online shopping have made it increasingly challenging to ensure products are available when and where shoppers want them — both on the shelf and online.

In this episode, we sit down with Brian Miller, Customer Supply Chain & Logistics Leader at Bayer US, to explore how supplier teams can take a strategic approach to improving product availability.

Brian shares how OSA measurement practices have evolved, why collaboration across internal teams and with retailer counterparts is essential to drive shelf performance, and key lessons for new customer supply chain professionals aiming to build a career around OSA excellence.

Where to find Brian Miller:

LinkedIn: https://www.linkedin.com/in/%E2%98%85-brian-miller-631777a/

Website: https://www.bayer.com/en/

Where to find Jorge Risquez:

LinkedIn: https://www.linkedin.com/in/jorge-risquez-3b355146/

Website: www.bops.ai