Today’s episode features Adam Di Marco. With over a decade of professional experience in property development, Adam created The Urban Developer in response to a need for greater engagement, information and transparency in the property sector. From relatively humble beginnings, Adam has driven the growth of The Urban Developer into an integrated media, events and education network that has established an enviable reputation in both media and property circles. Adam remains active within the property industry as Managing Director of Brisbane-based development business Di Marco Group. He has been a recipient of the Australian Institute of Management’s ’30 under 30’ Award, represented Australia at the Global Young Leaders Conference in New York and is currently an Ambassador for global microfinance provider Opportunity International. In this episode Adam explains how to maximise development outcomes, optimise full funnel marketing tactics and go deep and narrow. Enjoy.