Today’s episode features Andrew Hoyne. Andrew is the Founding Principal of Hoyne - Australia’s largest place & property marketing agency, which he built from scratch 30 years ago. During that time Andy has helped major Australian & International developers, Councils & government to create highly recognisable landmarks across Australia, generating some of the country’s most memorable brand & marketing campaigns in the process. He's seen first hand how the power of effective placemaking can completely transform communities and is passionate in his belief that we can do more to create meaningful places. This led him to publish The Place Economy – a series of resource books that look at the social and economic impact of best-practice placemaking around the globe. At home Andy is lucky enough to have a loving wife and three beautiful daughters that keep him on his toes when he’s not on the front foot realising his purpose. In this episode Andy shares his vast wisdom on an array of different subjects including (but certainly not limited to) using genuine emotion as a catalyst for ingenious idea creation, creating more of absolutely everything and how to make good old fashioned Aussie gravy. Enjoy.