In this episode of the PPTI Podcast, host Nick speaks with Vincent Krudde, Head of the Alternative Protein Program at Nutreco, about how a company deeply rooted in animal nutrition is helping accelerate the global shift toward sustainable protein production – from plant-based to cultivated and beyond.

Vincent unpacks the scale and urgency of the protein challenge, where demand is projected to outpace population growth, and emphasizes the need for regionally diverse, complementary solutions. He discusses the major hurdles facing cultivated proteins – from technological and regulatory barriers to cost and consumer acceptance – and explains how Nutreco’s decades of expertise in feed formulation and large-scale production are being applied to deliver affordable, food-grade cell culture media.

By combining scientific insight with industrial know-how, Nutreco aims to bridge the gap between promise and production, driving forward its mission to feed the future sustainably.