If a TED Talk & a radio show had a baby & raised it in a physical therapy clinic.
Hosted by former Rock Radio DJ turned Physical Therapist, Jimmy McKay, PT, DPT.
The best conversations happen at happy hour, welcome to ours.
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If a TED Talk & a radio show had a baby & raised it in a physical therapy clinic.
Hosted by former Rock Radio DJ turned Physical Therapist, Jimmy McKay, PT, DPT.
The best conversations happen at happy hour, welcome to ours.
In this episode, the guys tackle the business side of physical therapy — what it really takes to build a content machine, how to handle patient pushback, and what role strategy plays in both marketing and patient communication. Plus, a real-world breakdown of a $350 cancellation fee situation that spirals into a full-on legal threat.Topics Covered:* The “Ignite Lab” launch: what it is, who it’s for* How to price premium content services for PT orgs* When to say no to low-leverage clients* Should your practice have a no-show fee?* How to handle Google/Yelp threats without losing sleep* Strategic delegation vs. burnout from doing it allConnect With Us:* Website: PTPintcast.com (https://www.ptpintcast.com/)* Instagram: @PTPintcast (https://www.instagram.com/ptpintcast)* Subscribe on Apple (https://podcasts.apple.com/us/podcast/pt-pintcast-physical-therapy/id1000443325) or Spotify (https://open.spotify.com/show/3LmMUT64yrUc2iGo9Emafc)
PT Pintcast - Physical Therapy
If a TED Talk & a radio show had a baby & raised it in a physical therapy clinic.
Hosted by former Rock Radio DJ turned Physical Therapist, Jimmy McKay, PT, DPT.
The best conversations happen at happy hour, welcome to ours.