Calling all you conscious and caring service providers who want to increase your income, show up more consistently, and share messages that matter! This is the place where values spark action and where we celebrate our paths toward purpose and progress. It’s also where we talk about brand messaging strategy, brand values, and all the other ways to make your business better.
Hi! I’m Ashlee Sang, a values-aligned brand messaging strategist and marketing consultant, wife and mama, thrifter and traveler.
As my business has evolved since 2019, I’ve met some amazing women along the way. And a common theme that keeps popping up is that these multi-passionate, super experienced, and really ambitious entrepreneurs have a hard time talking about themselves and connecting the dots between their past experiences and the vision they’re working toward now.
So, what’s my vision? For all of us to live out our values in everything we do. Because when you’re clear on your brand values, you’re able to stand up for what you believe in and stand out in all the best ways.
That’s the goal of my brand messaging framework and this podcast—to equip business owners to take confident, meaningful action so that their business not only feels good, it also does good.
Each week, you’ll be part of deep conversations for and with smart, strong women. I cover brand messaging strategy and my guests touch on every other aspect of running an online business. We share anecdotes and advice based on where we come from and where we’re going…and sometimes even what we’re going through. It’s part personal, part professional—basically good humans doing good business.
Thanks for being here! And remember: your message matters.
LET’S STAY CONNECTED
Download A Visionary’s Guide To Elevator Pitches to talk to real people about what you do and why it matters: www.ashleesang.com/podcastfreebie
Work with me: www.ashleesang.com/services
Send me a voice memo: www.ashleesang.com/podcast
Follow me on Instagram: http://instagram.com/ashleesangconsulting
Add me on LinkedIn: https://www.linkedin.com/in/ashleesang
Email me: podcast@ashleesang.com
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Calling all you conscious and caring service providers who want to increase your income, show up more consistently, and share messages that matter! This is the place where values spark action and where we celebrate our paths toward purpose and progress. It’s also where we talk about brand messaging strategy, brand values, and all the other ways to make your business better.
Hi! I’m Ashlee Sang, a values-aligned brand messaging strategist and marketing consultant, wife and mama, thrifter and traveler.
As my business has evolved since 2019, I’ve met some amazing women along the way. And a common theme that keeps popping up is that these multi-passionate, super experienced, and really ambitious entrepreneurs have a hard time talking about themselves and connecting the dots between their past experiences and the vision they’re working toward now.
So, what’s my vision? For all of us to live out our values in everything we do. Because when you’re clear on your brand values, you’re able to stand up for what you believe in and stand out in all the best ways.
That’s the goal of my brand messaging framework and this podcast—to equip business owners to take confident, meaningful action so that their business not only feels good, it also does good.
Each week, you’ll be part of deep conversations for and with smart, strong women. I cover brand messaging strategy and my guests touch on every other aspect of running an online business. We share anecdotes and advice based on where we come from and where we’re going…and sometimes even what we’re going through. It’s part personal, part professional—basically good humans doing good business.
Thanks for being here! And remember: your message matters.
LET’S STAY CONNECTED
Download A Visionary’s Guide To Elevator Pitches to talk to real people about what you do and why it matters: www.ashleesang.com/podcastfreebie
Work with me: www.ashleesang.com/services
Send me a voice memo: www.ashleesang.com/podcast
Follow me on Instagram: http://instagram.com/ashleesangconsulting
Add me on LinkedIn: https://www.linkedin.com/in/ashleesang
Email me: podcast@ashleesang.com
I’m so excited to chat with Heather Vickery, Transformation Coach and Community Builder of Vickery and Co. Heather is such a fun blend of being science-and-certification-backed, but intuition-driven. This shines through in both the vulnerable stories she shares and in her coaching practice. She leads by example by fully embracing herself and her capacity for bravery and joy, which gives her community (and now you!) permission to do the same.
For the full show notes, visit https://www.ashleesang.com/episode96
RESOURCES MENTIONED:
Check out Vickery & Co: https://www.vickeryandco.com
Listen to Episode 29—Embracing The New & Unknown with Joanna Waterfall: https://www.ashleesang.com/episode29
Listen to Episode 72—Harnessing The Power of Positive Peer Pressure: https://www.ashleesang.com/episode72
Email Heather heather@vickeryandco.com
Connect with Heather on LinkedIn: https://www.linkedin.com/in/heather-vickery
Join us in Costa Rica in January 2026 (and use code PURPOSE for $100 off): https://vickeryandco.com/costa-rica
Sign up for a free About You Audit on August 25: https://lu.ma/user/ashleesang
Join the Spark Collective: https://vickeryandco.com/spark
Read Heather’s Substack: https://braveheathervickery.substack.com
Listen to my interview with our mutual friend Cate: https://www.ashleesang.com/episode51
Listen to this Jereshia Said podcast episode about trauma vs traumatization: https://podcasts.apple.com/us/podcast/jereshia-said/id1438629390?i=1000708290949
CONTINUE THE CONVERSATION:
Sign up for the Toward Purpose & Progress Newsletter: http://www.ashleesang.com/orbit
Download A Visionary’s Guide To Elevator Pitches to talk to real people about what you do and why it matters: https://ashleesang.com/podcastfreebie
Download the About Page Architect to connect with the people who need and want what you have to share: https://ashleesang.com/about-page-architect/
Book a free Alignment Call to chat about if we’re the right fit to work together: https://www.ashleesang.com/align
Follow me on Instagram: http://www.instagram.com/ashleesangconsulting
Add me on LinkedIn: http://www.linkedin.com/in/ashleesang
Send me a voice memo: https://www.speakpipe.com/AshleeSang
Email me: mailto:hello@ashleesang.com
Calling all you conscious and caring service providers who want to increase your income, show up more consistently, and share messages that matter! This is the place where values spark action and where we celebrate our paths toward purpose and progress. It’s also where we talk about brand messaging strategy, brand values, and all the other ways to make your business better.
Hi! I’m Ashlee Sang, a values-aligned brand messaging strategist and marketing consultant, wife and mama, thrifter and traveler.
As my business has evolved since 2019, I’ve met some amazing women along the way. And a common theme that keeps popping up is that these multi-passionate, super experienced, and really ambitious entrepreneurs have a hard time talking about themselves and connecting the dots between their past experiences and the vision they’re working toward now.
So, what’s my vision? For all of us to live out our values in everything we do. Because when you’re clear on your brand values, you’re able to stand up for what you believe in and stand out in all the best ways.
That’s the goal of my brand messaging framework and this podcast—to equip business owners to take confident, meaningful action so that their business not only feels good, it also does good.
Each week, you’ll be part of deep conversations for and with smart, strong women. I cover brand messaging strategy and my guests touch on every other aspect of running an online business. We share anecdotes and advice based on where we come from and where we’re going…and sometimes even what we’re going through. It’s part personal, part professional—basically good humans doing good business.
Thanks for being here! And remember: your message matters.
LET’S STAY CONNECTED
Download A Visionary’s Guide To Elevator Pitches to talk to real people about what you do and why it matters: www.ashleesang.com/podcastfreebie
Work with me: www.ashleesang.com/services
Send me a voice memo: www.ashleesang.com/podcast
Follow me on Instagram: http://instagram.com/ashleesangconsulting
Add me on LinkedIn: https://www.linkedin.com/in/ashleesang
Email me: podcast@ashleesang.com