Welcome to Pursuit of Profit, the franchise business podcast hosted by Cliff Nonnenmacher, franchise consultant, co-founder of Franocity, and co-author of "Beyond the Brand." Each episode delivers raw, unfiltered insights for aspiring franchisees, multi-unit operators, franchisors, and entrepreneurs who are serious about building wealth through franchising. Cliff shares real-world strategies on buying a franchise, running a franchise business, and scaling for long-term success. No fluff, just straight talk. Together with his business partner and fellow co-author Justin Guevara, Cliff has helped hundreds of people navigate the world of franchising through Franocity's 100% free consulting services. Their mission is simple: help you achieve financial freedom through franchise ownership and live your life fearlessly.
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Welcome to Pursuit of Profit, the franchise business podcast hosted by Cliff Nonnenmacher, franchise consultant, co-founder of Franocity, and co-author of "Beyond the Brand." Each episode delivers raw, unfiltered insights for aspiring franchisees, multi-unit operators, franchisors, and entrepreneurs who are serious about building wealth through franchising. Cliff shares real-world strategies on buying a franchise, running a franchise business, and scaling for long-term success. No fluff, just straight talk. Together with his business partner and fellow co-author Justin Guevara, Cliff has helped hundreds of people navigate the world of franchising through Franocity's 100% free consulting services. Their mission is simple: help you achieve financial freedom through franchise ownership and live your life fearlessly.
From Probation Officer to $2B Beauty Disruptor | Melanie Richards’ goGLOW Franchise Success
Pursuit of Profit: The Franchise Business Podcast
40 minutes
2 months ago
From Probation Officer to $2B Beauty Disruptor | Melanie Richards’ goGLOW Franchise Success
Episode 101: On this episode of Pursuit of Profit, Cliff talks with Melanie Richards, founder and CEO of goGLOW spray tan and airbrush. In 2010, Melanie launched goGLOW. It started as a side hustle while she worked in law enforcement. Today, the brand has over a hundred locations, sold over 20 operating locations. The financials are impressive - average gross sales of more than a half million dollars. So if you're looking for a lean recurring revenue business with strong margins and raving consumer fan base, you won't want to miss this episode. Let's dive in...
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Timestamps:
00:00 - Intro
02:23 - Melanie's background in law enforcement to spray tan
09:34 - Products
15:53 - Safety of products
20:15 - What's in a goGLOW location
23:25 - Employees
25:15 - Services
28:47 - Membership model
30:40 - Numbers
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Links:
goGLOW
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Connect with Cliff and Justin:
🌐 Website - https://franocity.com/
📷 Instagram - /franocity
👍 Facebook - /franocity
💼 LinkedIn - /cliffnonnenmacher
💼 LinkedIn - /justinguevara
* Consult with Cliff and Justin @Franocity
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Welcome to "Pursuit of Profit," the raw and unfiltered podcast where Cliff pulls no punches to guide aspiring entrepreneurs, business owners, and franchisees on their journey to create wealth, financial abundance, and ultimate personal growth. If you're seeking sugar-coated advice and constant reassurance, this podcast may not be for you. But if you crave unapologetic honesty and a dose of tough love, then you've come to the right place.
Pursuit of Profit: The Franchise Business Podcast
Welcome to Pursuit of Profit, the franchise business podcast hosted by Cliff Nonnenmacher, franchise consultant, co-founder of Franocity, and co-author of "Beyond the Brand." Each episode delivers raw, unfiltered insights for aspiring franchisees, multi-unit operators, franchisors, and entrepreneurs who are serious about building wealth through franchising. Cliff shares real-world strategies on buying a franchise, running a franchise business, and scaling for long-term success. No fluff, just straight talk. Together with his business partner and fellow co-author Justin Guevara, Cliff has helped hundreds of people navigate the world of franchising through Franocity's 100% free consulting services. Their mission is simple: help you achieve financial freedom through franchise ownership and live your life fearlessly.
