34. Effective Client Communication and KPI Management | Nick LeRoy

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Ranking Revolution

Doug Cunnington, PMP

48 episodes

9 months ago

The Ranking Revolution Podcast is the source for strategies and ideas for SEO, growth, and business. Join me as we embark on a journey to go deep into the weeds of SEO, content creation, and organic growth. Each episode is a deep dive into the tactics and strategies employed by the masters in the industry. And some episodes will feature my own strategies about operations, project management, or mindset. Those episodes should be short, bite sized, and easy to consume. I’m your host, Doug Cunnington. Founder of Niche Site Project and creator of the Keyword Golden Ratio.

All content for Ranking Revolution is the property of Doug Cunnington, PMP and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

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34. Effective Client Communication and KPI Management | Nick LeRoy | Part 2

Ranking Revolution

18 minutes

1 year ago

34. Effective Client Communication and KPI Management | Nick LeRoy | Part 2

In the second part of the conversation with Nick LaRoy, the discussion pivots toward the importance of using Key Performance Indicators (KPIs) to showcase results to clients in SEO and the broader business context. Nick emphasizes the necessity of clear communication, defining and aligning on KPIs, educating clients, and demonstrating the financial value of SEO efforts.

00:00 Introduction to Part Two with Nick LaRoy

00:37 Aligning on KPIs with Clients

01:11 Kickoff Meetings and Setting Expectations

02:58 Prioritizing and Communicating Value

06:46 Templates and Systems for Efficiency

10:00 Measuring and Communicating Results

14:47 Final Thoughts and Resources

18:03 Conclusion