In this episode, Kristen interviews author of Reimagine Customer Success, Sasi Yajamanyam. They discuss the joys and challenges of writing and shifts that are happening in the customer success field. If you'd like to reach out to Sasi, you can reach out to his LinkedIn profile.
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In this episode, Kristen interviews author of Reimagine Customer Success, Sasi Yajamanyam. They discuss the joys and challenges of writing and shifts that are happening in the customer success field. If you'd like to reach out to Sasi, you can reach out to his LinkedIn profile.
Minisode 2.5 - Why Customer Loyalty Programs Can Backfire
Reading For Success
7 minutes
4 years ago
Minisode 2.5 - Why Customer Loyalty Programs Can Backfire
This week, Kristen Hayer reviews: An article from HBR.org called Why Customer Loyalty Programs Can Backfire by Thomas Robertson and Paula Courtney.The past year has seen a major shift in our customer experiences. This article explores how some loyalty programs may actually worsen the experience. Season 2 will continue in a few weeks with a new book, Silos, Politics and Turf Wars, by Patrick Lencioni! While she has some books in mind for the rest of the season, she'd love suggestions ...
Reading For Success
In this episode, Kristen interviews author of Reimagine Customer Success, Sasi Yajamanyam. They discuss the joys and challenges of writing and shifts that are happening in the customer success field. If you'd like to reach out to Sasi, you can reach out to his LinkedIn profile.
